Good news for wellness fans as du has extended the date of participation in Every Step Counts tab on its Facebook page until 12:00 noon on 24 September, launched recently in the second phase of its national wellness campaign, in partnership with its brand ambassador Hussein Al Jasmi.

The tab is dedicated to encouraging individuals in the UAE’s community to live a healthier lifestyle fuelled by positive energy. The positive steps taken by various individuals from all segments of society inspire this Facebook tab.

The tab can be accessed through www.facebook.com/du and includes six interactive areas for customers to experience. These are:

o Share Your Story Today, where members of the UAE community can post their healthier lifestyle success stories through the campaign hashtag  #everystepcounts and through du’s Twitter account, @dutweets, to be featured on the Facebook tab.
o Twitter and Facebook updates. All posts including #everystepcounts will be featured in this feed.
o Movers and Shakers. This section features motivational, inspirational stories from the public, charting their various steps towards adopting healthy physical and nutrition habits. These stories are shared through the Every Step Counts hashtag (#everystepcounts) and through @dutweets and Instagram.
o A monthly competition, where everyone is invited to take part! By answering a simple question, participants will be entered into a monthly draw to win one of three AED1000 shopping vouchers, which can be used to purchase any device, product, or service from du Shops across the UAE.
o Sports Agenda. This calendar will feature Every Step Counts events, such as du’s walkathon, Dubai Fitness Championship, and other exciting upcoming sports activities in the UAE.
o Video Library: If visitors couldn’t make it to an Every Step Counts events or they were there and want to relive it, they can view videos of the initiatives on the tab.