New service to enable protection from DDoS Attacks

du, the Middle East’s fastest growing telecom service provider, and eHosting DataFort (eHDF), the UAE’s leading provider of managed IT and cloud infrastructure services, announced a partnership agreement to resell  du’s Distributed Denial of Service (DDoS) Protection solutions to combat the increasingly frequent DDoS attacks that could adversely impact organizations.

A Denial of Service (DoS) attack takes place when one remote malicious source targets the IT resources of an organization with the intention of disrupting an online application or service. Similarly, a Distributed Denial of Service (DDoS) attack occurs when a collection of systems  from one or more locations (compromised computers, botnet) are used to amplify an attack on the target organization, thereby creating a denial of service condition either by consuming the available internet bandwidth, or by impairing the server or application itself.

Commenting on the partnership agreement to this effect that was signed during GITEX, Fahad AlHassawi, Chief Commercial Officer, du, said: “DDoS attacks can have a crippling effect on an organization by compromising network, applications and service capacities, eventually affecting brand reputation, customer relationships and even revenues. Using a unique combination of hardware, software and managed solutions, our Managed Distributed Denial of Service Protection Service enables peace of mind for our customers. They can now respond in real-time to DDoS attacks, while keeping legitimate traffic flowing in to their network. With a like-minded partner such as eHDF, we are well positioned to grow aggressively in the expanding DDoS services space.”

Yasser Zeineldin, CEO, eHosting DataFort, said: “Globally, organizations have registered a significant rise in DDoS attacks that result in substantial damages. As a forward thinking and innovative company, du offers compelling and efficient solutions that can safeguard IT networks and our partnership with du to offer DDoS protection is a response to the market demand for. We are confident that our clients will benefit from this solution, which will help identify and filter out vicious DDoS attacks and result in a completely secure IT environment.”

Traditionally, enterprises have resorted to mitigation tactics such as increasing internet bandwidth, implementing traffic prioritization (QoS), denying specific IP sources and implementing intrusion prevention systems. These solutions are no longer sufficient to counter frequent and complex DDoS attacks.

 Managed DDoS Protection Services helps users respond to DDoS attacks in real time, maintaining legitimate traffic flow to customer networks by providing comprehensive proactive monitoring and DDoS resolution. The service utilizes network behavioural analyses designed to detect and mitigate volumetric and application layer distributed denial of service attacks. Intelligent policy-based routing ensures instant network traffic diversion, cleaning and injection back to the customer network.

eHosting DataFort has established itself as a market leader in the field of hosting and managed IT services, having been recognized year-on-year as the ‘Best Managed Service Provider of the Year’ across the Middle East. This year, the company has embarked on major capital investments to scale up its data centres in order to address the increased customer demand on its facilities and services.

du was recently named the Best Enterprise Service Provider and Best Managed Service Provider at the Telecoms World Middle East Awards. The recognitions were won due to du’s innovative suite of services that offer Enterprise clients outstanding value.

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