DUBAI, UAE and PALO ALTO, Calif. – May 25th 2010 – du and Facebook today announced that du is now offering its customers free mobile browsing on the new 0.facebook.com website. By supporting 0.facebook.com du is enabling its customers to stay connected through Facebook with their friends and family from any mobile Web browser without incurring any data charges.  

Facebook’s 0.facebook.com site is optimised for speed – it is a new faster, lightweight version of Facebook’s mobile site m.facebook.com. The site does not have graphics or photos and 0.facebook.com’s pages have been designed for performance on du’s state-of-the-art network. Photos posted on Facebook are only one click away from 0.facebook.com. To view a photo a person only needs to click on a link to the photo and they will be prompted that they are leaving 0.facebook.com. Standard data charges will apply when a person leaves 0.facebook.com to view photos.

 “As a young and innovative provider of cutting-edge telecom solutions, we are proud to announce that our mobile phone customers in the UAE are the first in the Middle East to experience this innovative service, in partnership with Facebook. With social media, and in particular Facebook, becoming an integral part of people’s life – from social use to business-related social media platforms – du understands the continually evolving needs and demands of its modern customers” says Farid Faraidooni, Chief Commercial Officer, du.

 “We are always looking to work with innovative companies to provide simple and fast mobile access to Facebook across the world,” said Henri Moissinac, Head of Mobile, Facebook. “Thanks to our continued collaboration with du, we can deliver 0.facebook.com together, providing a high quality and more affordable way to access Facebook for the UAE’s discerning mobile market.


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